All posts by Abhijit Panda

A Fun Loving Techie. Marketer by Profession. Passionate about Everything Digital.

What is Penetration Pricing?

Before launching a new product or service, the businesses use a variety of pricing strategies and methods to determine its selling price. Some pricing strategies focus on recovering the cost of production, while others help businesses to generate more revenue and profits. Unlike other pricing strategies, penetration pricing strategy helps businesses to penetrate a new […]

What is Voice Search

What is Voice Search SEO?

In 2011, Google introduced voice search as a new feature in web search. The feature enables users to find information using voice commands instead of typing search queries. Major search engines have been updating the voice search feature regularly. Likewise, the number of searchers switching from text search to voice search has been increasing consistently. […]

SEO Trends in 2021

SEO Trends to Look Out for in 2021

Every year Google makes thousands of changes to its search algorithms. Some of the major search algorithm updates impact the search engine visibility of thousands of website in a short amount of time. Also, the search engine algorithm changes often make widely used search engine optimization (SEO) techniques obsolete and create many new SEO trends. […]

How to Do a Content Audit and Boost Your Organic Traffic

How to Do a Content Audit and Boost Your Organic Traffic in 2021

Popular search engines update their search algorithms frequently. Each search algorithm update aims to provide more relevant and updated information to the searchers. Hence, you can get organic traffic to your website in 2021 by focusing on keeping its content relevant and up-to-date. In addition to posting fresh and well-researched content regularly, you must focus […]