All posts by Abhijit Panda
SMS Marketing: Is it still relevant in 2022?
In 2021, the average time spent on mobile phones by Americans per day increased to 5 hours and 24 minutes. Likewise, Indians spent 4.7 hours each day on average on mobile devices. The consistent increase in average cell phone usage time makes Short Message Service (SMS) one of the most prominent marketing channels for businesses. […]
WordPress SEO Plugins – A Brief Guide
As a low-code platform, WordPress enables you to build websites without writing lengthy and complex code. It further simplifies web development by allowing you to choose from over 59000 plugins. As lightweight software applications, plugins help you add new functionality to a website or extend the website’s existing functionalities in minutes. You can use many […]
Boost Organic Traffic by Following These 5 Steps in 2023
You know the basics of Search Engine Optimization (SEO) and now want to master some additional SEO tips and tricks that will help you to boost organic traffic in 2023. Right? What exactly comes next to these three factors? Keyword research Writing top-quality content Creating optimized meta titles and meta descriptions This is where advanced […]
8 Best Website Monetization Tools
As a content creator or content publisher, you can drive organic traffic to your website by publishing blogs, vlogs, or podcasts regularly. But you cannot convert the website traffic into revenue without focusing on website monetization. You can make money from the website by implementing several website monetization strategies. For instance, you can convert the […]
Low-Budget Marketing Ideas
Companies have been increasing their marketing budget consistently after the COVID-19 pandemic. According to a survey conducted by Gartner, “Marketing budgets have climbed to 9.5% of total company revenue in 2022, an increase from 6.4% in 2021.” However, the percentage of revenue spent on marketing and advertising will vary across enterprises and industries. Small businesses […]
PropellerAds Review
Ad networks create opportunities for content creators and publishers to earn recurring income by connecting them to advertisers. While monetizing a blog, bloggers these days have the option to choose from several ad networks. PropellerAds is one of the leading ad networks with over one billion users. The performance-driven ad network monetizes blogs by running […]
Best Free Plagiarism Checkers
Search Engine Optimization (SEO) is one of the inbound marketing strategies that help you drive organic traffic to a website regularly. You can increase organic website traffic by about 50% after investing in SEO. While implementing an SEO strategy, you must focus on implementing the right on-page and off-page SEO techniques. Also, you need to […]
Small Business Marketing Challenges
As the COVID-19 is all set to become an endemic, small businesses and startups get many opportunities to achieve inclusive and sustainable growth. Entrepreneurs will get potential customers interested in their products/services by adopting innovative marketing ideas. Also, they will combine multiple marketing strategies to facilitate long-term growth. But no entrepreneur can generate and convert […]
Increase SEO Traffic Using These 8 Ideas
Both B2B and B2C these days prefer search engine optimization (SEO) to other inbound marketing tactics to generate more leads and sales. 61% of B2B marketers say that SEO is more effective than other marketing initiatives in generating more leads by increasing organic website traffic. Similarly, 70% of online marketers say that SEO is more […]
Permission Marketing: Definition, Strategies and Benefits
While running various marketing campaigns, businesses send a variety of digital content to existing and potential customers regularly without obtaining their permission. The marketing and promotional content delivered through multiple channels often interrupt a customer’s experience or attention. Unlike conventional and interruption marketing, permission marketing emphasizes getting customers’ permission or consent before sending them promotional […]