Canonical Tag Best Practices and Common Mistakes

Canonical Tags: Best Practices and Common Mistakes

Many websites these days have multiple web pages or URLs with the same content to make the content look good on various devices and operating systems. But the search engines often consider the URLs as the duplicate versions of the same web page while indexing the website. The canonical tags helps website developers and webmasters to differentiate between the master page and duplicate pages.

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Brand Marketing Strategy in the era of Inbound

Brand Marketing Strategy in the Era of Inbound

With people spending a quarter of their waking lives online, it becomes essential for businesses to switch from outbound marketing to inbound marketing. They can easily convert prospects into customers by providing various forms of quality content through inbound marketing channels. But they have to focus extensively on the brand marketing strategy to launch and run the inbound marketing campaigns efficiently.

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Robots Txt File Guide

Robots Txt File: A Quick Guide

While crawling or indexing a website, search engine crawlers refer to robots.txt to know which URLs they are allowed to index and which web pages they are not allowed to index. As a simple text file, robots txt file helps webmasters to allow search engines to access specific content and lock away specific content from the search engines. However, the primary objective of robots txt is not to prevent search engines from accessing and indexing web pages.

According to Google,

A robots.txt file tells search engine crawlers which pages or files the crawler can or can’t request from your site. This is used mainly to avoid overloading your site with requests; it is not a mechanism for keeping a web page out of Google.

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Programming Languages Trends

15 Hot Programming Languages Trends That You Cannot Miss

While building a software application, the programmers have the option to choose from a number of programming languages.  They have to focus on choosing the right programming language to the software application’s code base clean, organized and maintainable. They cannot pick the right programming language without monitoring the current and emerging trends in programming languages. The developers also need to keep a tab on the top programming languages to learn for keeping themselves updated. The programmers must adopt these hot programming languages trends in 2020 to write custom software applications quickly and efficiently.

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Yoast SEO Plugin A Quick Guide

Yoast SEO Plugin: A Quick Guide

In addition to being a user-friendly blogging platform, WordPress is often regarded as the most search engine optimization (SEO) friendly content management system. WordPress website owners can accelerate custom website development by availing a wide range of themes and plugins. Likewise, they can get regular website traffic from popular search engines using a slew of WordPress SEO plugins. In one of my previous posts, I have covered how to choose the best WordPress SEO Plugins , in which I have also covered some of the most important SEO plugins. Yoast SEO has been a personal favorite, I have used Yoast plugin in 10+ websites that I have handled. The latest usage statistics also depict that Yoast SEO plugin is much more popular than other WordPress SEO plugins .

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crawl budget What is it and Why it Matters

Crawl Budget: What is it and Why Does it matter?

While indexing websites, search engine crawlers emphasize on indexing web pages without impacting the experience of the website visitors. They adhere to the crawl rate limit to collect information from a website at the maximum fetching rate. The number of URLs on a website crawled by search engine crawlers like Googlebot on a single day varies based on a number of factors including the size of the website. The website owners and webmasters can easily make Googlebot crawl additional URLs on a website by increasing crawl budget.

According to, “Crawl budget is the number of pages Google will crawl on your site on any given day. This number varies slightly from day to day, but overall, it’s relatively stable. Google might crawl 6 pages on your site each day, it might crawl 5,000 pages, it might even crawl 4,000,000 pages every single day.

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Top Programming Languages to Learn in 2021

The programmers have the option to choose from a wide range of programming languages while writing software applications or learning software development. The programming languages differ from each other in several aspects – programming paradigm support, language features, ecosystem, security vulnerabilities and community strength. Also, the popularity of programming languages keeps changing from time to time. I wrote on the same topic back in 2016 December and if you see that list you would understand that some of the top programming languages in the 2017 list still exist in the 2021 list. Many websites help novice and experienced programmers to identify the top programming languages to learn in 2021 by comparing the technologies using various parameters. But the programmers must focus on learning and knowing the in-demand programming languages proactively.

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How To Start Your Own Blog

How to Start Your Own Blog?

If you are looking for a detailed guide on how to start your own blog, you are at the right place.

The content management systems (CMS) and blogging platforms help both hobby bloggers and professional bloggers to start their own blog without knowing commonly used client-side and server-side web technologies. A blogger also have the option to choose from many CMS and blogging platforms. But no blogger can earn recurring income simply by writing and publishing blog posts on a regular basis.

According to an online poll conducted by, “Over 81% of content writers never make $100 from blogging, while only 8% of bloggers earn enough money to be able to support a family.

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Best Blogging Tools & Resources

Best Blogging Tools For Bloggers

According to a survey conducted by, “17% of the bloggers are able to sustain their lifestyle or support their family with their blogs, while 81% never make even $100 from blogging. The other 2% spend less than 2 hours a day blogging but make more than $150K.

In 2020, the bloggers cannot earn recurring income simply by writing and publishing research-based content on a regular basis. The content writers who want to make blogging a profession needs to focus on two important factors – attracting more readers to their blogs and keeping the readers to engage. They need to write content that keep the website visitors engaged and persuade them to read the content.

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How to choose the best WordPress Plugin

How to Choose the Best WordPress SEO Plugin?

As an easy-to-use content management system (CMS), WordPress helps website owners and bloggers curtail website development time and cost. The themes and plugins provided by WordPress help users to set up websites and publish content without writing longer lines of code. But the website owners cannot get increase traffic to their websites without improving their websites’ ranking and visibility on search engine results pages.

According to the latest search engine statistics posted on 99 Firms, “Nearly 93% of all web traffic comes through search engines.” Hence, no website owner can increase the quality and quantity of website traffic without focusing on search engine optimization (SEO). While ranking websites, Google considers over 200 factors including web site speed and mobile optimization. The website owners must focus on making the website load in less than 3 seconds.

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