Tag Archives: SEO Strategy

A Beginner’s Guide to SERP Analysis
Search engines like Google and Bing index and rank websites using search algorithms with over 200 ranking factors. The position and visibility of a website vary on search engine results pages (SERP) based on a variety of factors. Digital marketers and webmasters conduct SERP analysis to identify the factors that make a website achieve the […]

Bad SEO Practices Your Business Should Avoid
SEO or search engine optimization is arguably one of the most essential and confusing digital methods for growing your business. Even if you receive training as an SEO specialist, the skills you need to perform SEO tasks are varied and require you to be both innovative and technical. Whether you’re trying to get a broader […]