Tag Archives: Top Trends in Marketing
15 Content Marketing Trends You Should Watch out for in 2021
Unlike other digital marketing campaigns, content marketing does not promote a product, service, or brand explicitly. Instead, content marketing emphasizes creating brand awareness, generating audience interest, driving search engine traffic to the website, and nurturing leads through the creation and distribution of relevant, valuable, and targeted digital content. According to research conducted by the Content […]
Top Digital Marketing Trends in 2020 [The Year of COVID-19 Recession]
The nationwide lockdowns and global financial recession caused by COVID-19 makes it difficult for businesses from various industries generate revenue. But the businesses cannot acquire customers and boost sales without running digital marketing campaigns. Many experts believe that the disruptions caused by the Corona virus pandemic will contribute towards boosting digital marketing in 2020. “The […]
A Business Owner’s Guide for Marketing Strategy during Recessions [like COVID-19]
According to International Monetary Fund : “The COVID-19 pandemic has pushed the world into a recession. For 2020 it will be worse than the global financial crisis. The economic damage is mounting across all countries, tracking the sharp rise in new infections and containment measures put in place by governments.“ The recessional phase of the global economy […]