Marketing strategy is a long term game plan for businesses to achieve differentiation and sustainable competitive advantage to tap the right target customers.
In 2021, the average time spent on mobile phones by Americans per day increased to 5 hours and 24 minutes.…
Companies have been increasing their marketing budget consistently after the COVID-19 pandemic. According to a survey conducted by Gartner, “Marketing…
As the COVID-19 is all set to become an endemic, small businesses and startups get many opportunities to achieve inclusive…
While running various marketing campaigns, businesses send a variety of digital content to existing and potential customers regularly without obtaining…
Businesses these days make potential customers interested in their products and services by running many marketing campaigns. The marketing campaigns…
Inbound marketing techniques enable businesses to drive visitors to their websites without investing huge resources. A business can increase its…
While planning various marketing campaigns, enterprises target both existing and new customers. But businesses focus on promoting their products or…
Unlike traditional or outbound marketing, inbound marketing does not require your business to reach out to potential customers. Instead, inbound…
At present, account-based marketing or key account marketing is one of the hottest trends in business-to-business (B2B) marketing. According to…
As international travel resumes and more aerospace projects expand, the aviation and aerospace industry will become increasingly competitive. To stay…
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