Category Archives: Sales Strategy

Sales Enablement Strategy

Sales Enablement Strategy

A business can generate leads regularly by running multichannel digital marketing campaigns. But salespeople cannot convert leads into customers and close sales deals without overcoming a slew of challenges successfully. They need a variety of resources to close more deals and convert more prospects. You can make it easier for your business’s sales team to […]

What is Premium Pricing

What is Premium Pricing

While determining the price of a product, the decision-makers evaluate the pros and cons of several pricing strategies. Some decision-makers opt for the penetration pricing strategy to create demand and acquire a market share of offering the product or service at a lower price. At the same time, some decision-makers opt for premium pricing/prestige pricing/image […]

What is Penetration Pricing?

Before launching a new product or service, the businesses use a variety of pricing strategies and methods to determine its selling price. Some pricing strategies focus on recovering the cost of production, while others help businesses to generate more revenue and profits. Unlike other pricing strategies, penetration pricing strategy helps businesses to penetrate a new […]